Marketing & Field Enablement Services
Develop the strongest roadmap to maximize brand equity
Transform brand equity into scalable & sustainable top-line growth
L1CG’s configure to order engagement model allows us to tailor fit our services to give you this highest-impact ROI. Our approach leverages our clients’ intellectual property and technical expertise to construct a foundation of both qualitative and quantitative content and tools. We then build and execute proven marketing programs that strengthen brand equity, develop the sharpest messaging and sales tools, rapidly increase sales pipeline and bookings, successfully introduce new products, and expand business development both by segment and geography.
GTM, Brand & Strategy
Segment/product/market Go-to-Market strategy plan
Core messaging
Brand identity
Content strategy and development
Messaging / Communications advisory
Brand equity development programs
Collateral and sales tools
New Product Introduction (NPI) program management
Channel enablement
Corporate Development
Full Service Marketing & Field Enablement
Collateral and sales tools
Technical solution sheets and presentations
Point-of-View articles, white papers, and case studies
Competitive landscape analysis
Direct demand generation programs
Website development
Conference, trade show, and industry event coordination and management
Creative/Graphic production